Then just into the first chapter you come across a
hyperlink, it is a ‘must have’ information source or piece
of software, so you click (just to see what it is) before
you forget. The website opens up and you start reading the
sales text or information presented, it is very interesting
and solves another thing you have been puzzling over..,
But wait! What about the e-book you were reading?
So you bookmark the website in your favorites list and say
to yourself “I’ll come back to that later”.
So you get back to the e-book and quickly review what you
have already read to get your focus back, you see that
hyperlink again and think -
“I’ve dealt with that” and start reading again.., two pages later
there’s another link, what should you do?
Make a mental note to visit it later and finish the e-book
or go and bookmark it now? So you decide to keep reading
this time but two paragraphs later the e-book mentions
something to do with the resource you just skipped, you
don’t quite understand so you need to go back and review the
information connected with the link. You go back and click
it, WOW! This info is really great and it is free! Just put
your name and email address in these two boxes and you will
receive a free downloadable ebook which will explain another
vital aspect of the online business. So you download it
straight away so you don’t forget where it is, bam! Another
pdf opens in your reader on top of the one you were reading
(and you still have the browser open at the other website to
read when you finish the first ebook).
This goes on and on and on, it is good to get all this info
and to get lots of it free, but, there is so much of it you
will be in danger of getting “analysis paralysis”. It also
takes a lot of time to absorb all of the information,
classify it, file it away so you can retrieve it quickly and
finally to remember where it is when you need it.
The answer is to do the following:
1. Decide on a very clear and focused goal when you start
researching, this might be a specific question or an
2. Get a piece of paper or note book and write down the
objective before you start. 3. Try to stick with one thing
at a time and go from start to finish before doing anything
else (whenever possible).
4. Have a pen & paper next to you so you can write down
notes & thoughts, this stops you interrupting your flow.
5. Even if you don’t understand everything you are reading
get an over view of what you are studying.
6. Make each area where you still have a query a new focused
goal or research subject and research that in isolation.
7. If you file things on your computer use very descriptive
file & folder names, put all the key words about the
document or file into the name so it is easy to find with a
8. Take Action on your ideas immediately, don’t keep on
reading and studying without end, never leave the scene of
an idea without taking some action. If you are told about a
new tip or trick try it out straight away after reading
9. If there are resources recommended wait until you have
finished and go through everyone you are interested in,
review them quickly, file the info you need or want and make
notes on how & when you will use them or read them more
10. Everytime you learn new skills apply them to your online
business immediately, take daily actions and make daily
improvements, implement them on your site and see the
effect. It this way you will be making solid steps towards
building your business.
These are just a few ideas to help you remain focused and
avoid “analysis paralysis” and information overload.
by Carl Henry.